Commercial Painting in the Bay Area: Picking the Perfect Colors for Your Property
Think bigger than maintenance. Is it time to reimagine your property?
Painting your commercial property is an essential part of your maintenance strategy, but it can go so much deeper than that. The right colors add marketability, clear branding, value, and curb appeal. Don’t miss out on a key opportunity!
#1: Consider Your Customers
The nature and function of your property, along with your target customer, should all be factored into your color choices. Different colors resonate with people in different ways, and you’ll want to leverage that power to your advantage. For example, some may be inspired by bolder colors and accents, while there are others who would appreciate a more calming, neutral palette.
#2: Draw Attention To Signage and Branding
Carefully chosen colors can highlight certain attributes of your property and minimize others. Choose wisely, reinforcing your brand and signage while also drawing attention to any unique aspects of your building or architecture.
#3: Consider Color Psychology
Your palette can be used to evoke different emotions and levels of energy. Think through the mood you want to create, and make sure your colors support your goals. As an example, a professional office space might not be the right place for vibrant reds and oranges, making a calmer blue or neutrals a better choice. If you are painting a fitness center, on the other hand, you might want those more energetic tones.
#4: Don’t Just Play It Safe with Neutrals
Neutral colors are easy to pick, look nice, and age well, but they aren’t interesting or inviting. We recommend thinking outside the box, making your space memorable. Whether you own a restaurant or an apartment building, you should tell a consistent story with your colors that creates an appealing ambiance and reinforces your brand.
#5: Consider the Age and Style of Your Property
Certain architectural styles call for specific colors and design, making it easier to narrow down your options. You may also want (and need) to stay consistent with neighboring properties. If that’s the case, we recommend looking for ways to add your own twist to the style, maybe with a unique accent color or a bolder play on a traditional palette.
Do Colors Have You Stumped? Ask About a Professional Color Consultation
Especially when you’re considering a large-scale repaint, it can be helpful to talk to a color professional. They may open your eyes to options and ideas you never would’ve considered, helping you zero in on a perfect solution.
Here at MB Jessee Painting, Inc, we also offer digital color renderings. This allows you to see different color options on your facility and get a better sense of the outcome. Learn more here!
If you have any other questions, please feel free to contact us. We’re here to help.